Navigating Gen Z in Family-Owned and Privately Held Construction Companies

As Gen Z aka Zoomers enters the workforce, construction companies—especially those that are family-owned and privately held—face new challenges and opportunities in attracting, engaging, and retaining this digitally native generation. This presentation explores practical strategies to effectively integrate Gen Z employees into your organization while leveraging their unique skills and perspectives.

Objectives:

1. Understanding Gen Z Characteristics: Gain insights into the values, preferences, and expectations that define Generation Z in the workplace.
2. Adapting Recruitment Strategies: Explore innovative approaches to attract Gen Z talent to your company.
3. Creating an Engaging Work Environment: Learn how to foster a work culture that resonates with Gen Z employees, emphasizing collaboration, mentorship, and opportunities for personal growth and skill development.
4. Building a Multigenerational Workforce: Discover strategies for fostering cohesion and collaboration between Gen Z workers and other generations within your family-owned or privately held company, leveraging each generation’s strengths and expertise.
5. Retention Strategies: Implement effective retention strategies tailored to Gen Z employees.

This presentation will equip your organization with actionable insights and best practices to effectively attract, integrate, and retain Gen Z talent, ensuring long-term success and sustainability in the evolving construction industry. Hosted by ABC Eastern PA Member, Bobbi Kelly with Kreischer Miller.